RIP Fitbit Challenges: From now on, the app is getting a lot more boring

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RIP Fitbit Challenges: From now on, the app is getting a lot more boring

One of Fitbit’s strengths is that it is very good at motivating people to exercise more. It does this not only by providing you with statistics, but also by giving you the opportunity to, for example, invite your friends to challenges. By competing with the amount of daily steps and sporting minutes, you are challenged to go the extra mile to beat that friend of yours. However, that is completely gone now. Today, part of the Fitbit experience is going into the Google graveyard.

Gone are challenges and adventures

There are many people who have complained about Fitbit’s choice, but alas: it happened. The badges you worked so hard for will disappear from the app and the same goes for the challenges, adventures and open groups. It was always one of the great strengths of Fitbit: something that was really a consideration for others to also switch to Fitbit. Imagine that your friends are always joking and are busy with a challenge they have together, then you still want to participate.

For example, for ten years you could let your friends play a kind of bingo, or even do a kind of racing competition by keeping track of how much you exercise for a month. In the end, it was decided who did the best. Prefer alone? That was also possible. In adventures you could do a virtual tour of the most beautiful places on earth, based on the number of steps you took. Then you could go to Yosemite National Park, for example, and that was great, because you had to take a certain number of steps.

Thanks hey, Google

Open groups sometimes had thousands, millions of members and they mainly revolved around having the same interest, such as healthy, vegetarian food. Those groups are gone: you can now only open private groups to use with friends. That’s not the worst of it though: the worst is probably having all your hard-earned trophies gone. You can no longer download them. Everything you were so busy doing is gone and you now have to find other ways to ensure that you have the motivation to take your steps.

It’s unclear why Fitbit went for this choice. Was it really that much work to keep track of this? It probably has everything to do with the fact that Fitbit is now owned by Google and that Google wants it more in the Material You design. Fitbit itself believes that these functions were not used by very many people. But at the same time, it couldn’t fabricate numbers to back up that statement. It also seems to be different on social media.

If you lived for the badges and challenges on Fitbit, this day is a bitter pill. It’s gone, gone and you will now have to find other motivation to achieve that healthier lifestyle. That is all still possible in Fitbit, but the f of fun has now been removed very hard.

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