‘Meta struggles with identity crisis’

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‘Meta struggles with identity crisis’

The problems at Meta are piling up. This means another ten thousand jobs will be cut. In addition, the VR glasses are offered at a discount due to disappointing sales figures. According to tech entrepreneur Sanne Karis, it is time for a new course for Facebook’s parent company. “They have to focus on the new generation.”

The problems at Meta are piling up. The course that Meta is sailing is, if possible, even more unclear. According to tech experts, it is time to fully focus on the new generation. (ANP / Westend61 )

A year of efficiency, that would be 2023 according to Mark Zuckerberg. With new rounds of layoffs, the Facebook founder seems to be putting words into action. The future of Meta is therefore uncertain. For example, there are plans to set up a decentralized version of Twitter and to continue building the metaverse. But the job cuts cause a lot of delays.

According to tech entrepreneur Sanne Kanis, there is a serious identity crisis. ‘Meta showed with Facebook at the time that it is very capable of building ‘communities’. The young generation is now moving to other platforms, such as Instagram and TikTok.’ According to Kanis, it is important to take the young generation as a starting point: ‘What do millennials want? What do Gen Z’s want? It’s up to Meta to answer that.’

‘You can never predict in advance what ‘the next big thing’ will be in the field of tech.’

Bert Hubert, tech expert and founder of PowerDNS

Smart with algorithms

According to tech expert Bert Hubert, the company is still more important than people think. “Perhaps the number of Facebook users is decreasing, but in the background the company remains extremely important.” For example, almost half of the websites pass on information to Facebook. In addition, Meta is an expert in the field of AI. ‘They are incredibly smart with algorithms. They were one of the first to deploy algorithms on mobile.’ The plans for a decentralized Twitter could also turn out well, according to him. ‘There was no business plan at Twitter either. You can never estimate what ‘the next big thing will be’.

Also listen | Is our society ready for AI and what next for Meta?


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